In this collection, the Japanese brand pays tribute to the legendary rock band “The Rolling Stones” with a set of clothes full of prints and colors. We can appreciate a great essence from group´s style which can be seen in the mixture of prints and the use of pieces like blazer jackets, straight cut pants and stucked shirts. The models also spread the same attitude as them on stage.
The detail that attracts the attention the most is the use of the mythical “lips and tongue out” logo. This was created in 1970, by John Pasche, a student at the “Royal College Art” in London, and it only cost 50 pounds to make even though the band paid an extra 200 pounds for being marveled by it the first time they saw it. The first time it appeared publicly was on the labeling of the 1971 album “Sticky Fingers”.
The idea for the logo came from the first meeting that Pasche had with Mick Jagger, and the first impression he had about the magnitude of his lips and mouth.
Written by Adrián Lorca